We were approached to help Comedy Central launch a new season of South Park. The challenge? They’re famous for writing and creating everything about the show only days ahead of airing. To get attention for the new season, we turned iconic visuals, props and moments from the previous seasons into collectibles you could try and reserve on Gumtree and a host of other online retail platforms.

A product of collaborations with Alex van Niekerk and a host of other talented creatives at Ogilvy One. One of the earliest known examples of online native platform infiltration, both locally and internationally. Remembered fondly as a chance to mentor a young creative, Pierre, to a craft gold in online writing.